The majority of us have been using ice coolers while camping and traveling, so we know these cold contraptions aren't the most efficient or convenient way to keep food and beverages cold. We can't say the old-fashioned coolers don't work, because they do keep things frosty; it's how they do it that's the problem. Recently we picked up a new high-quality ARB fridge freezer and fully realized just how archaic the ice cooler really is in regards to use and convenience. We could go on and on about the downfalls of an ice cooler, but we'll only mention two pitfalls: the continual chore of replenishing ice and ruined, soggy food.
The ARB fridge freezer is an extremely convenient way to keep your food cold regardless of ambient temperature. When using the fridge, you don't have to endure the inconvenience of making an additional trip to the store for ice on the way out of town, nor do you have to worry about keeping it filled with ice. Simply place the fridge in the car, plug it in, and it's good to go. Not only will the fridge freezer keep your food as cold as you want it with its easy-to-use adjustable temperature setting, it can also freeze your food if necessary.
This is not the cheapo 12-volt cooler you see at the corner auto parts store -- this is a real refrigerator made with high-quality parts. You can use the fridge in your car or home, it comes with a 12/24-volt power adapter for your vehicle and a 120-volt plug for your home. If your home refrigerator were to kick the bucket, you would have a back up, or if it's the holidays, and your fridge is overflowing with festive grub, then you can use the ARB for additional cold storage space. If you run across us out on the trail, then you more than likely see our new, cold ARB. Just ask us for a drink, we'll be more than happy to show you just how cold they are!
 Fill It Up We love our new...  Fill It Up We love our new 45-quart ARB fridge freezer. Not only is it convenient, it's very easy to use. We can pack a couple of day's worth of food and drink in it and keep the temperature set exactly how we like it. |  Plug In Anywhere Included...  Plug In Anywhere Included with the fridge are two power cords. The ARB can be used in the car, home, or office. The advanced swing-motor design has a very low amperage draw and will at about 2.7 amps when the ambient temperature outside is 100 degrees F. |  Cold adjustment is as easy...  Cold adjustment is as easy as turning the temperature-control knob left or right. The temperature is displayed on the digital LCD screen |
 The cargo basket is easily...  The cargo basket is easily removed from the fridge, so your grub can easily be carried in and out of the car or around the campsite. The fridge will actually hold more than it looks like it would hold. You have to figure there is no ice taking up valuable storage space. At this time, the cooler only comes in a 45-quart capacity. More sizes may be available in the future. |  The fridge freezer is also...  The fridge freezer is also solar panel and generator compatible. It will also operate on the trail at extreme angles of up to 30 degrees. The rugged fridge is constructed with a tough steel outer shell, and an optional transit bag is available for additional protection and insulation. Plugging the fridge into to a power source is easy: one end goes to the vehicle's power adapter, and one goes to the back of the fridge. |  This easy-to-use, high-quality,...  This easy-to-use, high-quality, stainless steel latch holds the lid securely in place. The lid is also removable for cleaning and use in tight spaces. Say, for example, there is limited headroom in your vehicle. Simply pop the latch, open the lid slightly, slide it to the right, and off it comes. |